How to Make a Custom Guess Who Game for Your Next Marketing Campaign

Adact custom guess who game

Are you tired of the same old boring marketing strategies and looking for something new? You can put your own spin on a Guess Who game, a board game classic that’s been a part of family gatherings for decades

Creating a custom Guess Who game online is an awesome way to bring this classic game to life with a personalized twist. Whether you’re looking to add a fun, interactive element to your classroom, office, or special event – designing your own virtual Guess Who game allows you to tailor every detail from characters and questions to the game’s overall look and feel.

In this post, we will explain how to easily make a custom Guess Who game and make it the focal point of your next campaign. You’ll also learn why to include gamification in your marketing activities and use a gamification platform such as Adact for creating your own game, making the whole process easier. Stay tuned!

What is a Guess Who game?

Guess Who is a game where players try to identify a person, object, or even a concept based on clues. It can be enjoyed as a traditional board game or played online. The game typically involves guessing a famous person, where one player asks yes-or-no questions, while the other provides answers related to the mystery person’s characteristics. 

For example:

“Is it a man?” 

“Is he old?” 

“Does he have a mustache?” 

“Is it Hitler?!” 

“Oh, it was Dali.”

However, with modern tools, like Adact offers, you can take Guess Who to a whole new level by creating your own DIY version featuring any subject you choose. 

Instead of just guessing famous personalities, you can customize the game to include elements relevant to your industry or niche. The closer these elements are tied to your brand, the more engaging and memorable the game will be for your audience.

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Celebrity mom guessing game

How to use personalized games for marketing?

Personalized games like Guess Who offer a unique and engaging way to connect with your audience. By incorporating custom elements into the game, such as characters representing your brand or products, you can create an interactive marketing tool that not only entertains but also educates your audience. 

This approach can significantly increase brand awareness, foster customer loyalty, and make your marketing campaigns more memorable. Imagine your customers playing a game where they get to guess which of your products or services fits certain descriptions. It’s a fun way to showcase what you offer while keeping your audience engaged.

Benefits of gamification in marketing

Games in marketing can have a significant positive impact on your business:

  • Increased engagement: People love playing games, so it won’t take much convincing to make them try out your game when they are killing time at work. If you create your game correctly, they will enjoy playing it and want to return for more.
  • Better brand awareness: Not only do games engage leads, but they also expose them to your brand elements. That will make your brand more recognizable and establish positive associations with your company.
  • Improved conversions: Gamification is perfect for promotional activities, as you can easily intertwine promo codes and offers as game prizes. So not only will potential customers enjoy playing your games, but they will also have the incentive to convert into actual customers through the promotions you give them.

Custom Guess Who game benefits for your marketing campaign

Guess Who is a popular game where players guess something on a picture or video. It can be played offline, as a board game, or online. 

It is usually played by guessing a famous person, where one player asks random questions while the other gives yes/no answers tied to the mystery person’s description. For example:

  • Is it a he?
  • Is he old?
  • Does he have a mustache?
  • Is it Hitler?! 😨
  • Oh, it was Dali. 😂

But, modern tools such as Adact let you create unique DIY Guess Who games with any other type of subject. Not only guessing who the mystery person is – but you can use elements that are circling within your industry or niche – the closer you tie them to your brand, the better. We call it the Picture Reveal game.

Adact custom guess who game

Plus, users can play Guess Who alone, uncovering a picture tile by tile and trying to guess what’s in the photo in the shortest time possible.

As such, a personalized Guess Who game is a perfect option for marketing campaigns. The imagery and questions you use should be tied to your company, which will help build brand awareness among players. Game elements will create positive associations with your brand, making it easier to convert potential customers later. 

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Guess Who game ideas

Looking to add a fun twist to your next event or activity? A custom Guess Who game might be just what you need! Whether you’re planning a team-building session at work, organizing a classroom activity, or hosting a party – a personalized Guess Who game brings people together in a unique and interactive way. 

The beauty of this classic game lies in its versatility. You can tailor the characters and questions to fit any theme. Let’s go over some creative Guess Who game ideas that will not only entertain your participants but also leave a lasting impression.

Guess Who can be a fantastic tool in the workplace, especially for onboarding new employees or conducting team-building exercises. Create a custom personalized Guess Who online game featuring your staff members. Each card could include fun facts or trivia about different employees, which helps new hires get to know their colleagues better. For existing teams, it’s a great way to build camaraderie and foster a deeper understanding of each other’s roles and personalities. It’s a lighthearted way to break the ice and encourage interaction in a professional setting.

Team building is essential for creating a healthy work environment, and a customized Guess Who game can add a fun twist to your activities. You can design a game where employees have to guess which department or project team their colleagues belong to based on hints like “This person is a wizard with spreadsheets” or “They always bring the best snacks to meetings.” It’s a playful way to encourage teamwork and communication, helping everyone learn more about each other in a relaxed, fun, and enjoyable setting.

In the classroom, Guess Who can be transformed into an educational tool. Teachers can create custom games based on the subjects they are teaching, with each card representing a historical figure, literary character, or scientific concept. Students can then ask questions to narrow down the possibilities, reinforcing what they’ve learned in a fun, interactive way. This method is particularly effective for visual and kinesthetic learners, as it combines critical thinking with a hands-on activity.

Guess Who isn’t just for the office or classroom – it’s also a hit at parties! For kids’ parties, you can customize the game with characters from popular cartoons, movies, or even family members. Imagine the excitement as children guess whether their opponent has chosen Elsa, Buzz Lightyear, or Grandma. For adult parties, you can spice things up with themes like famous celebrities, historical figures, or even party guests themselves.

Create your first Guess Who game with Adact

Ready to bring your own custom Guess Who game to life? 

With Adact, you can easily design a personalized game that’s perfect for any occasion – whether it’s for marketing, team building, or just a fun gathering. Adact’s platform lets you customize everything from the characters to the game board, making sure that your game is not only engaging but also uniquely yours.

Start creating your Guess Who online custom game today with Adact, and see how it can add a fun, interactive element to your next event or campaign!

How to make your own Guess Who game online

Adact is a gamification software that makes it easy to create branded games, such as Guess Who, matching games, trivia games, puzzle games or a personality quiz. While you can make your Guess Who game in many ways, doing it online using Adact has many benefits:

  • Ease-of-use: Our user-friendly interface makes it easy to set up a game in minutes without coding skills and create your own game template.
  • Endless customizability: Adact lets you change backgrounds, fonts and colors, use your logo and set your own photos, questions and answers. This will not only make your Guess Who game more unique, but players will also get accustomed to your brand elements, consciously and subconsciously.
  • Many integrations: Adact will allow you to connect your games and share them on all of your social media profiles, as well as email, as it has integrations with many popular services, including Zapier.
  • Analytics: You can monitor the success of your game campaign and track metrics, such as the number of players, the time they spent playing, bounce rate, etc.

Choose online platform

To create your own Guess Who custom online game you can start by choosing a Guess Who maker platform that offers the features you need, such as Adact. With Adact, you can design your game with your own characters, questions, and even background designs. Whether you’re creating a game for marketing purposes, team building, or just for fun, these types of platforms provide intuitive tools that make the process simple and enjoyable.

Choose your pictures, questions & answers

You can choose your branded images or logos and make the questions company-related too. That way, the whole game will be related to your industry/products/brand. You can choose as many questions as you want, and select 4-49 tiles to make it harder for players.

If you want to make the campaign more personal and funny, you can add pictures from your last team-building events. For example, if you went to the Grand Canyon, you can add a photo, ask players where it was taken and then share some information about the activity.

Custom guess who game: Editing images and questions

Set a timer

Adact allows you to set the speed at which the tiles reveal, adding another layer of challenge to the game. By adjusting the timing in conjunction with the number of tiles and the complexity of the images, you can create a game that is both fun and challenging, keeping players on their toes.

Customize visuals

Visuals customization

Adact doesn’t stop at letting you set your questions and photos – you can fully customize the entire experience. 

  1. Select background: Adact lets you change the background color or use your branded image as the game background. 
  2. Change the design of the grid box: You can fully customize the entire color palette and change the grid box letter colors, fonts and sizes to fully comply with your brand book and design standards. 
  3. Customize feedback colors: You can also customize your feedback on how players did in the game, creating an immersive game experience.

Create a leaderboard to inspire healthy competition

Creating a leaderboard and adding a prize system is a great way to spice things up and motivate players to guess correctly. That will not only make the game more interesting, as players take turns competing with each other, but also make them want to return and give it another go. If a player wins, you can reward their efforts with a great gift.

Adding a leaderboard in Adact is incredibly simple, as it is one of the options you can tweak in your campaign settings:

Adding a leaderboard to your custom guess who game

Publish your custom Guess Who game

Once your game is set up, it’s time to share it with your audience. Adact provides two easy ways to publish your game:

  • Using the Adact domain: The easiest option is to share the campaign’s Adact URL with the target audience. That way, they can play right from your subdomain on the Adact website.
  • On your website: You’ll receive a code that you can add directly to your website, making the game accessible from your own platform.

You can also integrate the game into newsletters, mobile apps, landing pages, or any other digital space where your audience engages.

Publishing your custom guess who game

Analyze your custom Guess Who game campaign

After launch, once your game starts attracting players, you can use Adact’s analytics panel to measure and further optimize how it works. This is exceptionally important, as gamification is a part of your marketing campaign, not just for players to have fun.

Adact allows you to analyze various metrics, including:

  • Unique visitors and leads
  • The number of games started
  • Bounce rate
  • Landing page visitors
  • Game completion percentage
  • Average time spent on the game
  • Highest scores
  • Most active players
  • Buttons pressed
  • Traffic in/out
  • Player information

You can also monitor how the game performs over time, giving you the insights needed to fine-tune your campaign and maximize its impact.

Guess Who game FAQ

With Adact, customization options are practically limitless. Not only can you choose questions, photos, and visuals, but you can also tweak settings and make sure the whole experience has your brand elements, increasing awareness.

Yes, with gamification software like Adact, you can create your fully customizable virtual Guess Who game. But, the list of games Adact supports doesn’t end there, as there are 30+ game types. If you have ever wondered how to make a wheel of fortune or a custom wordle game – Adact is the answer.

When it comes to creating a custom Guess Who game, there are several apps and platforms available online. Adact is one of the choices, offering extensive customization options and user-friendly design tools. It allows you to upload images, create unique questions, and personalize the game to suit your needs.

The easiest way to make the Guess Who game harder is to pick a more complex picture. That way, it will take players more time to figure out the answer. Also, if you opt for a digital Guess Who game using Adact, you can increase the number of tiles, which will also cause players to spend more time solving each puzzle or add a countdown timer.

As the name implies, the classic Guess Who board game is about guessing (famous) personas. Besides famous people, you can also include locations, scenes, movie characters, motives from history, and similar and ask players what they see in the picture. But, if you are using custom online Guess Who quizzes for marketing, it would make sense to ask questions and add photos related to your brand or industry. This can be anything related to your company history or some interesting facts about your day-to-day that customers would love to find out.

Winning in three moves requires smart questioning. Start by asking a broad question, like “Is your character a man?” to eliminate half the board. Follow up with a specific trait, such as “Does your character have glasses?” Finally, narrow it down with a decisive question like “Is your character wearing a hat?” This strategy increases your chances of quickly guessing the correct character.

The best Guess Who questions are those that are specific enough to narrow down the options but general enough to apply to multiple characters. Examples include, “Does your character have glasses?” or “Is your character wearing a hat?” In a custom game, tailor your questions to your theme. For a workplace game, you might ask, “Does your character work in the marketing department?” or “Has your character been with the company for more than five years?

Adact is an excellent platform for creating custom Guess Who games, offering flexibility and ease of use. It allows full personalization, from character images to game board layout, with options to customize backgrounds, fonts, and colors. Adact’s user-friendly interface makes it simple to tailor the game to your needs, whether for marketing, team-building, or education.

Yes, you can create a Guess Who game for free using various online platforms. While premium features might require a subscription, most platforms, including Adact, offer free versions that allow you to create and play your game with basic customization. This is a great way to try out the platform and see if it meets your needs before committing to a paid plan.

Create your first Guess Who game with Adact

Ready to bring your own custom Guess Who game to life? 

With Adact, you can easily design a personalized game that’s perfect for any occasion – whether it’s for marketing, team building, or just a fun gathering. Adact’s platform lets you customize everything from the characters to the game board, making sure that your game is not only engaging but also uniquely yours.

Start creating your Guess Who online custom game today with Adact, and see how it can add a fun, interactive element to your next event or campaign!

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