Category Archives: Blog
How to use Adact Trivia Builder for Gamification Marketing
In this blog post I will introduce you to our latest feature how we have redefined the way you can construct trivia games, introducing a game-changing functionality for a more dynamic gamification marketing approach. This new Trivia Builder Campaign allows for a seamless combination of different question types from various games, creating a comprehensive and…
Adact Major Product Update February 2024
New functionalities that enable companies to create gamification marketing solutions! We’re thrilled to unveil a groundbreaking update that transforms the landscape of gamification marketing. This update brings new functionalities that empower companies to create captivating gamification marketing solutions all without writing a single line of code. We are also excited to announce that all of…
Webinar: Top 5 Gamification Marketing Case Studies from 2023
The webinar focused on the power of gamification in marketing, highlighting interactive content and game-based marketing. It emphasized interactivity as a key element, enhancing audience focus and brand recall. The webinar showcased various applications across industries, including HR and retail, demonstrating how even small companies benefit from gamification. Real-world case studies were presented, showing how…
The Flappy Bird Effect – Finding success in gamification nostalgia
The public sector can bring great examples of inevitable struggles within one industry. With it’s communication complexities with young people presents unique challenges. From a potential digital divide to trust issues and the struggle to make information relevant, traditional approaches often fall short. Recognizing these hurdles, the Federation of Estonian Student Unions (EÜL) chose a creative approach: interactive marketing. This is their story.
Buzzmarketing – How to increase sales and customer engagement on Black Friday using interactive marketing
Explore how Tele2’s Black Friday campaign reshaped sales dynamics, merging interactive gamification and promotional prowess. Uncover the strategic fusion that propelled customer engagement to new heights, setting benchmarks in modern marketing.
Adact Product Update – December 2023
For the last update for 2023 we are excited to bring you several new awaited updates!’ Christmas is a time of gifts and prizes! December update features several new updates related to prize assignments to have even more control and variety how you wish to reward your participants! We’re also introducing updates to Analytics, bringing…
Collecting Leads through Gamification: Danija’s Wheel of Fortune Campaign
Danija, a shoe retailer in the Baltic market, wanted to change how they marketed their products. They needed more people to sign up for their emails and buy more shoes. So, they tried something new: using games in their marketing, like the Wheel of Fortune. This Case Study tells their story of success, showing how games in marketing can really make a difference.
Adact Webinar Recording- How Interactive Quizzes & Games Skyrocket Engagement
Key takeaways from the webinar I’m excited to share with you the key insights from our recent webinar on gamification in marketing. For those who couldn’t join, here’s a breakdown of the main topics we discussed: Gamification: More Than Just Games We started by looking at why gamification matters in marketing. It’s not just about…