Best Game Making Software for Marketing

best software for game making

At one time only programmers could create video games. But today there are dozens of video game making programs that can help you create fun, engaging games – without any coding experience!

In this article, we’ll break down the best game making software and explain the advantages of creating and marketing your own games. We’ll also show you how to create and launch games with Adact, one of the best game making software for beginners.

Let’s dive in!

What is a no-code game maker?

A codeless game maker lets people without prior coding knowledge create video games. With no-code game maker platforms  like Adact, users can create a game in minutes and customize game mechanics, images, fonts and colors.

Why you should create and market your own games

Using easy video game making software to create and market your own games is a great way to attract customers and increase sales.

Compared with traditional advertising, gamified marketing is more effective at capturing the attention of your target audience. When potential customers play your game they interact with your company’s brand and products. 

Potential customers will also associate your brand with a positive experience and will be more likely to make a purchase.

You can also use a game maker application to make a custom game that promotes your products or services. 

For example, using a memory game maker you can create a memory game that uses pictures of your best-selling products. Or you can use a question game maker to create a trivia game that rewards players for correctly answering questions about your services.

You can also use a game maker application to make a custom game that spreads awareness of your products or services. 

For example, you can use a memory game maker to create a memory game that shows pictures of your best-selling products. Or use a question game maker to create a trivia game that rewards players for correctly answering questions about your services.

With Adact’s software for making video games you can build a custom lead form that collects valuable customer information for your next marketing campaign. Your audience will happily provide their information in exchange for a fun gaming experience.

Gamification turns boring surveys into fun experiences where participants are rewarded for their answers, resulting in higher response rates.

Best programs for making games

Programs for creating branded marketing games

While there are plenty of professional game development platforms you can use to build branded marketing games, they can be very expensive and sometimes provide the same results as a simple branded game builder that requires no technical knowledge.

If you’re wondering how to make easy games for your marketing campaign, consider our best gamification programs for making video games:

See how they compare through the table below or learn more through our best gamification software reviews.

Gamification software comparison table

Best game development engines

Game development engines give users a framework to create video games, so you don’t have to build your game from the ground up. The best game development engines are:

Unity

unity

  • Create cross-platform games
  • Free and Paid versions
  • Easy to learn
  • Read more at unity.com

 Unreal Engine

  • Produce high-quality graphics
  • Free
  • Option to create games without coding knowledge
  • Visit unrealengine.com to learn more

Godot

  • Create 2D and 3D games
  • Free, open-source software
  • Create cross-platform games
  • Read more at godotengine.org

While these game development engines can produce remarkable results with coding no knowledge, the learning curve can still be steeper than with simple game makers like Adact.

Best mobile game app software

If you’re looking how to make custom games for mobile devices, try out these programs for making games:

GameMaker Studio 2

GameMaker Studio 2

  • Free version available
  • No coding skills required
  • Intuitive drag-and-drop game maker
  • See more at gamemaker.io

Adact

  • Create interactive branded games that work on mobile devices
  • Adjust game settings for mobile and desktop gaming experiences
  • Create and launch no-code mobile games in just a day
  • Learn more at adact.me

Phaser

Phaser

  • Perfect for creating small-scale 2D and 3D mobile games
  • Free, open-source software
  • Comes with plugins, apps, books and courses to help you build your games.
  • Visit phaser.io for more information

Easy programs for beginners

If you’re completely new to making video games, here is the best video game making software for beginners:

GameMaker Studio 2

  • Great for making simple 2D games
  • Easily build games by using actions and events from a preset library
  • Debugging features to solve game issues
  • Learn more at gamemaker.io

GDevelop

GDevelop

Adact

  • No code game maker
  • Create and launch a gamification marketing campaign in just a day
  • Expert assistance available 24/7
  • Check out Adact at adact.me 

Best game makers without coding

If you’re looking for a game maker without coding, consider choosing one from this list:

Stencyl

  • Drag-and-drop editor to create 2D games
  • Prebuilt features like animation tools, physics engines and sounds.
  • Easily create games across different platforms, including iOS, Android, Windows and Mac
  • Learn more about Stencyl 

GDevelop

  • Build games using a simple Event system.
  • Tutorials and game templates

Adact

  • Simply choose the type of game you want to create and customize the game template
  • Adjust game mechanics without any coding knowledge
  • Add your own custom colors, fonts, brand images and more.
  • Learn more at adact.me

Online game making FAQ

The best game making software depends on the type of game you want to make and your programming knowledge. If you’re looking to create interactive games that promote your brand and attract new customers, Adact is one of the best programs available.

Building a game with Adact requires zero technical knowledge and you can test a variety of games to find which ones connect best with your audience. You can also add custom colors, fonts and images to your game to promote your brand.

If you’re looking for an easy video game making software, Adact is the best. You can choose from many games and launch your game campaign in just one day, without any coding. You can also easily adjust game mechanics and customize game images, fonts and brand elements.

The type of games you can build depends on the game maker app you use. With Adact, you can build trivia games, branded mini-games, lotteries and raffles, and even gamified surveys.

With Adact, you can make your own custom game in minutes. The Adact interface is easy to use and creating a game requires no coding. Creating a game with other game maker apps can take days, weeks or even months.

Pricing varies from platform to platform. Branded game makers like Adact typically come with a fee because the software also lets you launch a gamified marketing campaign. Pricing for gamification software ranges from 1500€ / year for Adact to 3588€ / year for Scratcher.

Gamification tools can help you create interactive games that promote your brand and products to customers. When people play your game, they interact with your brand and create positive associations with your company, increasing brand awareness, brand loyalty and ultimately, sales.

Make your first no-code game with Adact

With so many benefits of using games in marketing, there’s no better time to create and market your own games. And as one of the best video game making software for beginners, Adact makes it easy to create games when you have no coding experience.

Book a demo today and learn how to make a custom game for your next marketing campaign!

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