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Orkla used Adact to engage customers for 16 minutes

Goal Orkla is a food producer, who wanted to promote their new product Topz! Background When a customer enters the store, there are thousands of products trying to get their attention. With advertising, we seek to make our products familiar. The more time a customer has engaged with our brand, the bigger the probability that when …

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5 Ways to Use Minigames to Boost your Marketing in 2021

5 Ways to Use Minigames to Boost your Marketing in 2021

The area of ‘gamification’ is undeniably trending over the past few years, bustling around both the business and marketing world. With the ever-changing spheres of culture, business, and technology all completing how marketing is received, marketers must settle in their approach to enhance their ROI. Minigames drive more customer engagement, smash alternative digital ad units, …

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Advergaming – how to use games in advertising successfully?

Advergaming – how to use games in advertising successfully? 🎮

A large number of people congregate online for research, entertainment, and shopping purposes. The concept of ‘gamification’ has gained a lot of popularity over the past few years. Different companies use video games for marketing purposes. These games are different from the customary annoying banners and videos. What is Advergaming ❓❗️ “Advergames” are games explicitly created to …

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5 steps to start using gamified marketing funnel 🎮

Gamification is not only pure entertainment but can be implemented into the marketing funnel to bring measurable results. It is a process of including game mechanics into nongame surroundings, like an online community, website, learning management system, or business’ intranet to raise involvement. The goal of gamification is to connect with customers, partners, and employees …

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3 Gamification marketing ideas for Christmas Campaigns!

3 Gamification marketing ideas for Christmas Campaigns!

3 Gamification marketing ideas for Christmas Campaigns! With the upcoming Christmas season, gamification marketing is a fantastic way to stand out and take advantage of all your campaigns. I’m going over 3 ideas that will help you use in this year’s campaign so it can be as successful as possible! 3 Gamification Marketing Ideas for …

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