The brand stays in the consumer’s consciousness for a longer time, leading the consumer to consciously prefer the given brand in a buying situation. Games are also very effective to generate leads for remarketing. Thus, Adact is not a one-time thing but a tool for your whole marketing lifecycle. I’ve been very satisfied with the results and will continue using Adact.

Case Study
The Success of Elisa Huub: gamification for loyalty and lead acquisition
Corporate birthday celebrations have grown predictable over the years, typically involving small discounts or simple raffles. The digital marketing team at Elisa wanted to challenge this uninspired tradition and transform it into an engaging, competitive experience.
This article reveals their marketing strategy behind the campaign with all the examples you need!