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Corporate birthday celebrations have grown predictable over the years, typically involving small discounts or simple raffles. The digital marketing team at Elisa wanted to challenge this uninspired tradition and transform it into an engaging, competitive experience.
This article reveals their marketing strategy behind the campaign with all the examples you need!
Interactive ads are transforming digital marketing by turning traditional advertisements into engaging experiences that boost user engagement and conversion rates. These ads involve the audience through formats like quizzes, polls, and gamification, making the ad experience more memorable and effective. By encouraging active participation, interactive ads help brands capture attention, gather valuable insights, and connect more deeply with their target audience.
The objective was to create an interactive and enjoyable experience that would not only capture the attention of existing followers but also attract new audiences to the EFA’s content and initiatives.
This update introduces new customization settings for designing Tower Stacking games. We update Adact gamified marketing software weekly to ensure ease of use and complex results.
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